The Holiday Season is upon us and many companies are struggling with depleted budgets and the incr…

[Ardynn Media Founder Michael D Harris Jr]

The Holiday Season is upon us and many companies are struggling with depleted budgets and the increasing need to stay in front of prospects and existing clients. A great way to eleviate the tension that comes with this recession is to continue with your companies Good Will in a more public fashion. I suggest that instead of the traditional holiday greeting card that you issue a short video greeting via email that encompasses your holiday spirit and gratitude. This shows that your firm is still dedicated to helping those in need during the holiday season. By telling your audience on tape that you intend to continue giving to (your choice of charity) and this year are dedicating it in their honor, you are setting a great example and are limiting the amount of marketing dollars spent.